Environmental Strategy

Addressing environmental issues is a management priority and we strive to address these issues in line with the Toyota Way. In order to ensure environmental risk management and compliance across all of our business activities, we have developed a consolidated Environmental Management System (EMS), which sets specific requirements for each of our various business activities.
To implement our environmental management activities we use the international environmental management standard ISO 14001.

Research and development
We are researching regional market solutions in line with local regulations and incentive programmes for reduced emissions. This includes adapting our powertrains and vehicles for cleaner-emission fuels, such as liquefied petroleum gas (up to 10%  lower CO2 compared to petrol) and compressed natural gas (up to 25%  lower CO2 compared to petrol).
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Manufacturing
Our European Manufacturing Companies (EMCs) achieved strong environmental results in what was another challenging year. As a result, all our main environmental Key Performance Indicators (KPIs) showed a marked improvement from FY08.
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Logistics
Our logistics operations are divided into three separate divisions: Production and Logistics Control, Vehicle Logistics Group and Parts Logistics Group. We monitor CO2 emissions from our logistics activities on a monthly basis with the aim to minimise  CO2 emissions.
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Sales and Marketing
Our aim is to become the cleanest brand in Europe. We believe that we can achieve this aim by investing in innovative technologies, such as hybrid and Plug-in Hybrid, and reducing emissions associated with our vehicles and distribution.
Developing our hybrid line-up will create one of the main pathways to becoming the cleanest brand in Europe. In FY09 we launched the third-generation Prius.
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